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X-WR-CALDESC:Events for Banyule Business
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TZID:Australia/Melbourne
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DTSTART:20190406T160000
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200804T170000
DTEND;TZID=Australia/Melbourne:20200804T190000
DTSTAMP:20260406T112901
CREATED:20200722T121537Z
LAST-MODIFIED:20200722T121537Z
UID:4523-1596560400-1596567600@banyulebusiness.com.au
SUMMARY:Facebook for Small Business Simplified
DESCRIPTION:Facebook for Small Business Simplified\nEnter PROMO code EBBN2020 to access this free workshop \nA Facebook business page enables direct communication with your audience. It provides the opportunity for you to reveal the persona behind your brand. Followers will respond to the human side of your business as you interact through posts\, comments\, and shares. \nDon’t be daunted or confused by this popular social media platform. Learn how to use Facebook to reach a targeted audience\, build brand loyalty\, increase your web traffic\, and expose your business to potential customers and clients. \nHere’s a quick taste of some of the topics we’ll discuss: \n\nThe benefits Facebook can offer your small business\nSetting up and customising a Facebook page for your small business\nEffectively using and managing your business page\nTargeting your audience and building a following\nCreating and sharing effective content that works to keep followers\nTips\, etiquette and functionality\n\nThis online workshop is for small business owners who want to: \n\nDevelop better social media comprehension\nSet up their own Facebook page effectively\nIncrease engagement with their audience\n\nBOOK HERE
URL:https://banyulebusiness.com.au/event/facebook-for-small-business-simplified-2/
LOCATION:Online Workshop
ATTACH;FMTTYPE=:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200804T100000
DTEND;TZID=Australia/Melbourne:20200804T153000
DTSTAMP:20260406T112901
CREATED:20200617T070935Z
LAST-MODIFIED:20200617T070935Z
UID:4448-1596535200-1596555000@banyulebusiness.com.au
SUMMARY:Free Small Business Mentoring
DESCRIPTION:The City of Banyule in conjunction with SBMS is offering business mentoring sessions to support businesses which are situated within the City of Banyule. Due to the regulations implemented as a result of COVID-19\, this session will be held remotely either via the phone or online. \nSessions are approved by the Economic Development Officer\, Daniela Parisella and she can be contacted on 9455 8820. \nSmall Business Clinics provide general business advice and can assist you in the steps you need to take to overcome an issue or information gap. \nIf all sessions are filled please contact Daniela to discuss further options. \n* PLEASE NOTE – bookings for these FREE mentoring sessions are ONLY redeemable at the time specified.
URL:https://banyulebusiness.com.au/event/free-small-business-mentoring-4/
ATTACH;FMTTYPE=:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200730T100000
DTEND;TZID=Australia/Melbourne:20200730T120000
DTSTAMP:20260406T112901
CREATED:20200707T110708Z
LAST-MODIFIED:20200707T110708Z
UID:4483-1596103200-1596110400@banyulebusiness.com.au
SUMMARY:Digital Marketing Essentials
DESCRIPTION:Digital Marketing Essentials\nPrioritise digital marketing. Marketing is one of the most important ways to drive new business and communicate your customer value proposition. Done right\, it can prompt a burst of activity. Done wrong\, it can waste your time and money. \nYour digital marketing strategy must aim for impact. This means video content\, influencer marketing\, SEO\, staying on top of social trends\, and being optimised for mobile devices. This accessible digital marketing workshop will give you the skills\, tools and practical advice you need to create and execute an effective marketing strategy. \nHere’s a quick taste of some of the topics we’ll discuss: \n\nThe difference between various online marketing channels\, including social media\, Google AdWords\, website banners and emails\nBuilding an effective strategy\nDeveloping realistic goals\nOptimising your campaign (or Business-As-Usual) activity to ensure you’re spending your money efficiently and tapping into unexpected opportunities\n\nThis online workshop is for small business owners who want to: \n\nLearn about the various—and most effective—ways to market online\nDevelop their digital marketing skills\nWalk away with practical knowledge and the confidence to start marketing!\n\nRegister for this online workshop to learn how to use digital marketing to drive engagement and sales for your small business.
URL:https://banyulebusiness.com.au/event/digital-marketing-essentials-4/
LOCATION:Online Workshop
ATTACH;FMTTYPE=:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200729T180000
DTEND;TZID=Australia/Melbourne:20200729T200000
DTSTAMP:20260406T112901
CREATED:20200714T135749Z
LAST-MODIFIED:20200714T135749Z
UID:4515-1596045600-1596052800@banyulebusiness.com.au
SUMMARY:Marketing your business: how to get it right – first time
DESCRIPTION:Co hosted by Banyule Council and Nillumbik Shire Council\, we are pleased to invite you to attend this online workshop. \nMarketing is a vital tool to establish your brand and build a loyal customer base. Without it\, your customers will struggle to find you or even know what your business does. Find out what it takes to make your business stand out from the crowd at this interactive two-hour workshop that will show you how to build your own marketing strategy from the ground up. \nLet your next steps be guided by an experienced marketing professional with real-life know-how and lots of insight to share that will show you how to get how to get it right\, first time and make the most out of your marketing spend. Learn how to set marketing goals that work\, get to know your customers better\, clarify your Unique Selling Proposition and choose the right marketing activities to match your business. Then learn how to measure the success of your activities so you can make sure you’re achieving your goals. Spanning market research\, online\, social media and customer service\, this workshop will arm you with practical tools and templates\, expert tips and advice\, and a head start on where to access the right support in future. \nFast track your next steps to marketing success at this Small Business Victoria workshop\, one of many that have helped businesses get started in Victoria for more than 10 years. Learn how to: \n• Set marketing goals that work \n• Choose the right activities for your business \n• Us market research and maximise customer service \n• Make the most of marketing processes and systems \n• Develop an effective marketing action plan \n• Attract and keep customers coming back \n• Get your business noticed \n• Maximise social media
URL:https://banyulebusiness.com.au/event/marketing-your-business-how-to-get-it-right-first-time/
LOCATION:Online Workshop
ATTACH;FMTTYPE=:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200728T130000
DTEND;TZID=Australia/Melbourne:20200728T150000
DTSTAMP:20260406T112901
CREATED:20200707T110538Z
LAST-MODIFIED:20200707T110538Z
UID:4481-1595941200-1595948400@banyulebusiness.com.au
SUMMARY:Content Creation – How to Plan and Create Content for Your Business
DESCRIPTION:Content Creation – How to Plan and Create Content for Your Business\nAs a small business\, you’ll never stop creating content. Website copy\, product images\, blog posts\, social media posts\, marketing videos\, event listings\, business articles—the list goes on. It’s all important but can quickly feel like it gets in the way of running your business. This workshop will show you simple and effective tools for planning\, creating\, and managing your content. \nThe other option is to outsource your content creation. This can be a sensible\, efficient use of your time and money\, if you would otherwise spend too long doing it yourself with mediocre results. This workshop will also go through how to find good copywriters\, photographers\, videographers\, designers\, and web developers without breaking the bank. \nHere’s a quick taste of some of the topics we’ll discuss: \n\nCreate a content plan for your business\nRepurpose content to reduce workload\nUse different types of media to create content\nOutsource content—where to find reliable copywriters?\n\nThis online workshop is for small business owners who want to: \n\nMore effectively attract and engage customers with content\nPlan a content schedule that’s relevant to your audience\nLearn tools and resources to ease the burden of creating content\n\nRegister for this online workshop to discover ways to generate effective content for your small business.\n\n** BOOKINGS ARE ESSENTIAL **\nAttendees who have successfully registered to attend will receive an email from Eventbrite in the 24 hours prior to the event with a link to the online workshop.
URL:https://banyulebusiness.com.au/event/content-creation-how-to-plan-and-create-content-for-your-business/
LOCATION:Online Workshop
ATTACH;FMTTYPE=:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200723T100000
DTEND;TZID=Australia/Melbourne:20200723T120000
DTSTAMP:20260406T112901
CREATED:20200714T071934Z
LAST-MODIFIED:20200714T071934Z
UID:4505-1595498400-1595505600@banyulebusiness.com.au
SUMMARY:COVID-19 Grant Writing Workshops for Banyule businesses
DESCRIPTION:This workshop is for Banyule businesses who would like to learn how to write effective grant applications.\n\n\n\n\n\n\nAbout this Event\n\n\nThis workshop is for Banyule businesses who would like to apply for a COVID-19 Banyule Business Grant and would like some helpful tips on how to write a grant application. Learnings can be applied to other grants available at a State and Federal level. \nThe aims of the session are to: \n• provide practical\, useful and transferable information about how to approach grant writing; \n• encourage you to explore project ideas and clarify point of difference; and \n• provide practical\, useful and transferable information about building budgets for grant applications. \nPlease note: once you have booked into this session\, you will be emailed a calendar invite with a link to the ZOOM meeting. You will need to have access to ZOOM to participate in this workshop. \nProudly presented by grant expert\, Debby Maziarz on behalf of Banyule Council.
URL:https://banyulebusiness.com.au/event/covid-19-grant-writing-workshops-for-banyule-businesses-2/
LOCATION:Online Workshop
ATTACH;FMTTYPE=:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200723T100000
DTEND;TZID=Australia/Melbourne:20200723T120000
DTSTAMP:20260406T112901
CREATED:20200707T110339Z
LAST-MODIFIED:20200707T110339Z
UID:4479-1595498400-1595505600@banyulebusiness.com.au
SUMMARY:Creating Videos for Your Marketing
DESCRIPTION:Creating Videos for Your Marketing\nAll participants should have their mobile phone charged and ready for this online workshop. \nCreating videos to amplify your marketing strategy is critical to its success in 2020. It’s estimated that 80% of media being consumed in 2020 is videos. \nDuring this workshop we’ll cover: \n\nWhat type of videos you need to be creating—you can’t market like you were 1 week\, 2 days or even like you did yesterday. Times change\, and you need to change with it.\n\n\nHow long your videos need to be—learn answers to the most commonly asked questions and find out WHY we suggest this length\n\n\nThe ultimate list of cost-effective video creation tools—from free to ‘freemium’ tools\, I give you the run down on my go-to tools to use to create better videos to be used across my social media channels.\n\n\nLive demonstrations of the tools—we’ll dive into each tool and run you through how to use it LIVE during the workshop\n\n\nThe secret to making the most of your videos—we’re all low on time and resources so working smarter—not harder—is how we use this tactic to amplify the reach of our videos.\n\nRegister for this online workshop to learn how to create professional videos for your small business.\n\n** BOOKINGS ARE ESSENTIAL **
URL:https://banyulebusiness.com.au/event/creating-videos-for-your-marketing-2/
LOCATION:Online Workshop
ATTACH;FMTTYPE=:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200722T130000
DTEND;TZID=Australia/Melbourne:20200722T150000
DTSTAMP:20260406T112901
CREATED:20200707T110129Z
LAST-MODIFIED:20200707T110129Z
UID:4477-1595422800-1595430000@banyulebusiness.com.au
SUMMARY:Design Like a Pro With Canva
DESCRIPTION:Design Like a Pro With Canva\nTell a story. Market a promotion. Build brand awareness. Prompt an action. Do all these things and more using a single graphic. Visual marketing is more likely to catch a customer’s attention\, though to stand out\, it must have a fresh\, relevant image and high-quality design. You can use Canva to achieve this. \nCanva is a free\, easy-to-master content creator for visual marketing. You can create a custom project\, logo\, infographic\, flyer\, social media post\, web banner\, and much more. Canva is well suited to small businesses\, as it offers social media graphic templates already sized for each platform; an array of stock images\, illustrations\, and fonts; a comprehensive editing panel; visual hierarchy for the various components of your design; and high download quality. \nHere’s a quick taste of some of the topics we’ll discuss: \n\nUse Canva’s comprehensive editing panel\nUtilise existing templates and stock images/illustrations\nDesign an effective piece of visual marketing\n\nThis workshop is for small business owners who want to: \n\nImprove the look and feel of their visual marketing\nCreate a brand that is consistent in all areas of visual marketing\nBetter understand the capabilities of the Canva design platform\n\nRegister for this online workshop to learn how to use Canva for your visual marketing!\nThe replay for this Online Workshop will be available for one week only\, this will be accessible to those who have registered for this particular Online Workshop.
URL:https://banyulebusiness.com.au/event/design-like-a-pro-with-canva-2/
LOCATION:Online Workshop
ATTACH;FMTTYPE=:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200721T170000
DTEND;TZID=Australia/Melbourne:20200721T190000
DTSTAMP:20260406T112901
CREATED:20200714T071903Z
LAST-MODIFIED:20200714T071903Z
UID:4502-1595350800-1595358000@banyulebusiness.com.au
SUMMARY:COVID-19 Grant Writing Workshops for Banyule businesses
DESCRIPTION:This workshop is for Banyule businesses who would like to learn how to write effective grant applications.\n\n\n\n\n\n\nAbout this Event\n\n\nThis workshop is for Banyule businesses who would like to apply for a COVID-19 Banyule Business Grant and would like some helpful tips on how to write a grant application. Learnings can be applied to other grants available at a State and Federal level. \nThe aims of the session are to: \n• provide practical\, useful and transferable information about how to approach grant writing; \n• encourage you to explore project ideas and clarify point of difference; and \n• provide practical\, useful and transferable information about building budgets for grant applications. \nPlease note: once you have booked into this session\, you will be emailed a calendar invite with a link to the ZOOM meeting. You will need to have access to ZOOM to participate in this workshop. \nProudly presented by grant expert\, Debby Maziarz on behalf of Banyule Council.
URL:https://banyulebusiness.com.au/event/covid-19-grant-writing-workshops-for-banyule-businesses/
LOCATION:Online Workshop
ATTACH;FMTTYPE=:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200716T100000
DTEND;TZID=Australia/Melbourne:20200716T120000
DTSTAMP:20260406T112901
CREATED:20200707T105927Z
LAST-MODIFIED:20200707T105927Z
UID:4475-1594893600-1594900800@banyulebusiness.com.au
SUMMARY:Boost Your Website Traffic & Engage Audience through UX
DESCRIPTION:Boost Your Website Traffic & Engage Audience Through UX\nUser Experience (UX) encompasses every interaction a person has with a company\, its services and its products. It’s important that your website offers a positive user experience from the landing page to the thank you screen post-checkout. This will prevent a high bounce rate\, checkout abandonment\, and negative reviews. \nThis workshop will take you through various ways to increase your website’s UX. From using white space and the right images (in the right places)\, to a mobile-friendly design with optimised page speed\, good UX is achieved through a combination of factors. \nHere’s a quick taste of some of the topics we’ll discuss: \n\nThe basic elements of good UX design\nFactors including visual design\, accessibility\, interaction\, and performance\nUsing analytics to pinpoint where you lose customers in their journey\n\nThis workshop is for small business owners who want to: \n\nBoost conversion rates of website visitors into paying customers\nMeet (and exceed) customer expectations\nEnsure every interaction a customer has with your brand is positive\n\nAttend this workshop to increase traffic and engagement through your website’s UX.\nThe replay for this online workshop will be available for one week only\, this will be accessible to those who have registered for this particular online workshop. \n\n** BOOKINGS ARE ESSENTIAL **\nAttendees who have successfully registered to attend will receive an email from Eventbrite in the 24 hours prior to the event with a link to the online workshop.
URL:https://banyulebusiness.com.au/event/boost-your-website-traffic-engage-audience-through-ux-2/
LOCATION:Online Workshop
ATTACH;FMTTYPE=:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200715T130000
DTEND;TZID=Australia/Melbourne:20200715T150000
DTSTAMP:20260406T112901
CREATED:20200707T105738Z
LAST-MODIFIED:20200707T105738Z
UID:4473-1594818000-1594825200@banyulebusiness.com.au
SUMMARY:Simple Steps to Build a Website
DESCRIPTION:Simple Steps to Build a Website\nWebsites are a critical communication channel for businesses. Most consumers rely on the internet to find the product or service they need\, so without a website\, your small business is missing a critical opportunity for discovery. It’s time to level up your marketing with an online presence. \nThis workshop will guide you through a digital strategy and details for creating a basic WordPress website. \nHere’s a quick taste of some of the topics we’ll discuss: \n\nWhere and how to buy a domain name and website hosting\nStructuring a basic website for easy user navigation\nThe power of content builders/content management systems\nHow to use open-source website builders such as WordPress\n\nThis workshop is for small business owners who want to: \n\nCreate a basic website or update their existing site\nDevelop their online presence\nWalk away with a better understanding of the process required to build their own website\n\nRegister for this online workshop to learn how to approach building your own website for your small business!\nThe replay for this online workshop will be available for one week only\, this will be accessible to those who have registered for this particular online workshop. \n\n** BOOKINGS ARE ESSENTIAL **\nAttendees who have successfully registered to attend will receive an email from Eventbrite in the 24 hours prior to the event with a link to the online workshop.
URL:https://banyulebusiness.com.au/event/simple-steps-to-build-a-website-2/
LOCATION:Online Workshop 2
ATTACH;FMTTYPE=:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200715T093000
DTEND;TZID=Australia/Melbourne:20200715T101500
DTSTAMP:20260406T112901
CREATED:20200707T101800Z
LAST-MODIFIED:20200707T101800Z
UID:4466-1594805400-1594808100@banyulebusiness.com.au
SUMMARY:What to do if you suspect COVID-19 in your workplace?
DESCRIPTION:What to do if you suspect COVID-19 in your workplace?\nNORTH Link and Macpherson Kelley invite you to a webinar that will cover how to deal with your employees and ensure safety when a COVID-19 case is suspected in your workplace. \nWith employee numbers returning to normal at work\, it is difficult to know what you can and cannot do as an employer if you suspect a case of COVID-19 in your workplace. \nRepresentatives of Macpherson Kelley’s Employment Safety and Migration team\, Veronica Voulgaris and Barney Adams\, will address what to do (and not to do) if a suspected or confirmed case of COVID-19 occurs at your workplace. The session will focus on: \n\nworkplace health and safety obligations\nrecommended immediate steps\nthe legal options available to employers when managing employees in light of COVID-19.\n\nWe hope you are able to join us for this practical and insightful presentation. \nSpeakers\nVeronica Voulgaris\, Lawyer\, Macpherson Kelley: Employment\, Safety and Migration \nVeronica has acted on various matters from advising on large scale redundancies to assisting in defending unfair or general protections applications. Veronica has presented at multiple NORTH Link presentations so she may be a familiar face to you. \nBarney Adams\, Senior Associate\, Macpherson Kelley: Employment\, Safety and Migration\nBarney advises employers on a range of employment related matters\, including workplace health and safety\, enterprise bargaining\, employee entitlements\, unfair dismissal and adverse actions claims. He has worked in both Melbourne and Hobart and is a member of the Safety Institute of Australia. \nFor more information contact Tyler Harford on 0447 777 914 or t.harford@latrobe.edu.au.
URL:https://banyulebusiness.com.au/event/what-to-do-if-you-suspect-covid-19-in-your-workplace/
LOCATION:Webinar
ATTACH;FMTTYPE=:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200714T120000
DTEND;TZID=Australia/Melbourne:20200714T140000
DTSTAMP:20260406T112901
CREATED:20200707T100648Z
LAST-MODIFIED:20200707T100648Z
UID:4464-1594728000-1594735200@banyulebusiness.com.au
SUMMARY:How to Respond to Reviews and Customer Feedback Online
DESCRIPTION:How to Respond to Reviews and Customer Feedback Online\nReading customer reviews can be addictive. We all want to know what people are saying about our business! Positive feedback can be thrilling\, but as they say\, if you believe the good\, you must believe the bad. Mistakes happen and some people can’t be pleased\, but regardless of whether your negative reviews are well-deserved or unreasonable\, they can impact your reputation online. The trick lies in how you respond. \nThis webinar will explain: \n\nThe best techniques to diffuse conflict in your response to negative reviews\nThe dangers of not responding to negative reviews/feedback\nWhen to move the situation offline\nOpen-mindedness: using customer feedback to improve the quality of your business\n\nRegister for this webinar to strengthen customer experience (and avoid antagonism) through your responses to reviews and customer feedback. \nAt the end of the webinar\, you will have time to ask questions to the host which may be answered live on the webinar. \nWebinar Schedule \n11:50 AM – 12:00 PM AEST – Log into webinar \n12:00 PM – 1:30 PM AEST – Presentation \n1:30 PM – 2:00 PM AEST – Audience Q&A \nABOUT YOUR PRESENTER – Rohit Thomas \nRohit is a highly experienced digital interpreter and marketer. He has global experience in developing highly complex digital projects and making them accessible for the individual. He is respected for his proficiency in applying brand and real-life user requirements to complex technology that is sustainable and accessible. He has considerable experience in business intelligence\, and search engine advertising. Rohit has consulted to large corporates such as Sensis\, Commonwealth Bank of Australia\, Hocking Stewart and BUPA. \nWebsite – https://trioagency.com.au/ \nFacebook – https://www.facebook.com/TrioAgencyAU/ \nInstagram – https://www.instagram.com/trio_agencyau/ \nLinkedIn – https://au.linkedin.com/in/rohit-thomas
URL:https://banyulebusiness.com.au/event/how-to-respond-to-reviews-and-customer-feedback-online/
LOCATION:Webinar 2
ATTACH;FMTTYPE=:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200709T100000
DTEND;TZID=Australia/Melbourne:20200709T120000
DTSTAMP:20260406T112901
CREATED:20200707T105448Z
LAST-MODIFIED:20200707T105448Z
UID:4471-1594288800-1594296000@banyulebusiness.com.au
SUMMARY:Sell Products on Social Media
DESCRIPTION:Sell Products on Social Media (Instagram + Facebook + Pinterest)\nSelling products on social media makes it as convenient as possible for customers to buy. This is also known as social selling and involves connecting your products to a social media platform. \nOn Facebook you can sell via a business Page shop\, setting up a catalogue that connects to your online store and holds information about your inventory. Instagram has a “Shop Now” button\, which you can add to your product posts to sell to people who view your pictures. Pinterest offers Shop the Look Pins which consumers can click on and go directly to your online store. \nHere’s a quick taste of some of the topics we’ll discuss: \n\nHow to set up a Facebook Shop\nHow to connect your Facebook Shop with your Business Profile Instagram account to create a Shoppable Instagram feed\nHow to create Buyable Pins on Pinterest\nThe most effective types of product images for receiving clicks\n\nThis workshop is for small business owners who want to: \n\nReduce the steps it takes a customer to reach checkout\nExpand their customer pool while increasing customer experience\nStart selling products on social media\n\nRegister for this online workshop to learn how to sell your products on various social media platforms.\nThe replay for this Online Workshop will be available for one week only\, this will be accessible to those who have registered for this particular Online Workshop.
URL:https://banyulebusiness.com.au/event/sell-products-on-social-media-3/
ATTACH;FMTTYPE=:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200708T130000
DTEND;TZID=Australia/Melbourne:20200708T150000
DTSTAMP:20260406T112901
CREATED:20200707T102201Z
LAST-MODIFIED:20200707T102201Z
UID:4469-1594213200-1594220400@banyulebusiness.com.au
SUMMARY:Social Media Marketing 101 for Small Business
DESCRIPTION:This online workshop “Social Media Marketing 101 for Small Business” is being delivered as part of the ASBAS Digital Solutions program. \nTo successfully register for this online workshop\, businesses must fit the following criteria: \n\nVictorian business\nActive ABN\nFor-Profit\nUnder 20 employees\n\n**If you have any questions please call MIC on (03) 94901402 or email asbas@melbourneinnovation.com.au** \nSocial Media Marketing 101\nSocial media can help your small business maintain customer connections. Build significant networks by establishing a presence where your potential customers congregate social media. Creating an account is the first step\, but this workshop will teach you the ins-and-outs of posting\, connecting\, and managing your social media accounts. \nLearn which social media platforms are best for finding your target audience\, the intricacies of each channel for business\, and how to increase brand loyalty and boost web traffic. \nHere’s a quick taste of some of the topics we’ll discuss: \n\nWhy social media is important for small business\nWhich platforms will drive the most customers to your small business\nCreating a content distribution strategy to maintain a consistent brand\nUtilising social media management tools to schedule posts and analyse performance\n\nThis online workshop is for small business owners who want to: \n\nLearn about the various social media platforms (Facebook\, Twitter\, Instagram\, etc)\nCreate and optimise social media profiles/pages for their small business\nWalk away with practical knowledge and the confidence to use social media!\n\nRegister for this online workshop to take advantage of social media and improve the online reach of your small business!\nThe replay for this online workshop will be available for one week only\, this will be accessible to those who have registered for this particular online workshop.
URL:https://banyulebusiness.com.au/event/social-media-marketing-101-for-small-business-2/
LOCATION:Online Workshop 2
ATTACH;FMTTYPE=:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200707T100000
DTEND;TZID=Australia/Melbourne:20200707T153000
DTSTAMP:20260406T112901
CREATED:20200512T073851Z
LAST-MODIFIED:20200512T073851Z
UID:4396-1594116000-1594135800@banyulebusiness.com.au
SUMMARY:Free Small Business Mentoring Service
DESCRIPTION:The City of Banyule in conjunction with SBMS is offering business mentoring sessions to support businesses which are situated within the City of Banyule. Due to the regulations implemented as a result of COVID-19\, this session will be held remotely either via the phone or online. \nSessions are approved by the Economic Development Officer\, Daniela Parisella and she can be contacted on 9455 8820. \nSmall Business Clinics provide general business advice and can assist you in the steps you need to take to overcome an issue or information gap. \nIf all sessions are filled please contact Daniela to discuss further options. \n* PLEASE NOTE – bookings for these FREE mentoring sessions are ONLY redeemable at the time and location specified.
URL:https://banyulebusiness.com.au/event/free-small-business-mentoring-service-4/
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DTSTART;TZID=Australia/Melbourne:20200701T093000
DTEND;TZID=Australia/Melbourne:20200701T130000
DTSTAMP:20260406T112901
CREATED:20200518T170308Z
LAST-MODIFIED:20200518T170308Z
UID:4413-1593595800-1593608400@banyulebusiness.com.au
SUMMARY:HOW TO KEEP REMOTE WORKERS ENGAGED
DESCRIPTION:This workshop will focus on how to get the most out of your employees while they’re working from home. This will include ways to ensure productivity\, how to get staff to follow policies\, getting the best outcomes with your employees\, the best ways to access company systems\, and how not to compromise your company’s IT security. \nWe will also cover working from home policies and checklists.
URL:https://banyulebusiness.com.au/event/how-to-keep-remote-workers-engaged/
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DTSTART;TZID=Australia/Melbourne:20200625T140000
DTEND;TZID=Australia/Melbourne:20200625T150000
DTSTAMP:20260406T112901
CREATED:20200617T125352Z
LAST-MODIFIED:20200617T125352Z
UID:4457-1593093600-1593097200@banyulebusiness.com.au
SUMMARY:Reinvent your business for the new future
DESCRIPTION:Melbourne’s North Food Group and the Institute of Advanced Business invite you to a webinar that will cover how you can identify opportunities for your business to survive COVID-19 and beyond. \nThe webinar will uncover key changes in the needs of customers\, your market and what new opportunities you can capture as the economy opens. \nThe webinar will discuss: \n– observing emerging trends\n– transitioning your business online\n– supplying consumer demand\n– export and sales opportunities\n– using digital tools. \nSpeaker\nBill Lang\, Chairman\, Institute of Advanced business
URL:https://banyulebusiness.com.au/event/reinvent-your-business-for-the-new-future/
LOCATION:Webinar
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200625T130000
DTEND;TZID=Australia/Melbourne:20200625T150000
DTSTAMP:20260406T112901
CREATED:20200522T130922Z
LAST-MODIFIED:20200522T130922Z
UID:4424-1593090000-1593097200@banyulebusiness.com.au
SUMMARY:Business Planning Essentials: How to build a roadmap to success
DESCRIPTION:Put your business on the path to long-term success at this essential workshop that takes you step-by-step through the process of building a business plan. \nLearn how to drive your business forward by mapping out a plan that reveals where your business is at right now\, where you’d like it to be in the future – and most importantly – how to develop a clear vision about what steps to take next\, and the strategies to get you there.
URL:https://banyulebusiness.com.au/event/business-planning-essentials-how-to-build-a-roadmap-to-success/
LOCATION:Online Workshop
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200625T103000
DTEND;TZID=Australia/Melbourne:20200625T123000
DTSTAMP:20260406T112901
CREATED:20200617T075220Z
LAST-MODIFIED:20200617T075220Z
UID:4455-1593081000-1593088200@banyulebusiness.com.au
SUMMARY:Enhance Business Efficiency with the Cloud
DESCRIPTION:Enhance Business Efficiency with the Cloud\nCloud computing gives you access to your business data and applications anywhere\, at any time. Vast improvements to connectivity\, lower costs of online storage\, and faster processing now allow solutions to be delivered reliably\, securely\, and easily for a monthly fee. \nDetermine whether the cloud is right for your small business. Understand the risks and how to manage them. Discover cloud-based accounting software\, customer relationship and project management tools. \nHere’s a quick taste of some of the topics we’ll discuss: \n\nBenefits of cloud computing for small business\nFree cloud storage such as Google Drive and Dropbox\nIntegrations to consolidate your data\nWorking remotely using cloud-based applications for mobile\n\nThis workshop is for small business owners who want to: \n\nUnderstand what cloud computing really means\nStreamline their processes and improve accessibility\nWalk away with an increased knowledge of cloud-based applications\n\nRegister for this workshop to learn safe cloud computing for small business.\nThe replay for this online workshop will be available for one week only\, this will be accessible to those who have registered for this particular online workshop. \n\n** BOOKINGS ARE ESSENTIAL **\nAttendees who have successfully registered to attend will receive an email from Eventbrite in the 24 hours prior to the event with a link to the online workshop.
URL:https://banyulebusiness.com.au/event/enhance-business-efficiency-with-the-cloud-2/
LOCATION:Online Workshop
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200624T130000
DTEND;TZID=Australia/Melbourne:20200624T150000
DTSTAMP:20260406T112901
CREATED:20200617T074750Z
LAST-MODIFIED:20200617T074750Z
UID:4453-1593003600-1593010800@banyulebusiness.com.au
SUMMARY:Professional Videomaking for Small Business
DESCRIPTION:Professional Videomaking for Small Business\nAll participants are required to have their mobile phone charged and ready for this online workshop. \nThis is a practical\, hands-on workshop that will teach you how to make high-quality video using nothing but your smartphone. Perfect for business owners who have struggled to incorporate video into their marketing due to cost and skill barriers. You will leave knowing how to achieve a professional standard of video. \nVideo captures an audience’s attention faster and for longer than any other form of media. It is proven to increase click-through rates\, sales\, and provide exposure for your brand. Many users feel that product videos assist in their buying decision process. This workshop will help you better engage potential customers. \nHere is a quick taste of some of the topics we’ll discuss: \n\nContent: the focus of your video (product\, interview\, behind-the-scenes\, etc.)\nScript: the content and structure of your script\nDelivery: voice projection\, articulation\, microphone technique\nAppearance: camera work\, framing\, lighting\, colours\, and hair/makeup\n\nThis workshop is for small business owners who want to: \n\nStart releasing video content for their business\nSave money by creating their own video using a mobile\nMore effectively attract and engage customers with video\n\nRegister for this online workshop to learn how to create professional videos for your small business.\n\n** BOOKINGS ARE ESSENTIAL **
URL:https://banyulebusiness.com.au/event/professional-videomaking-for-small-business/
LOCATION:Online Workshop
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200624T093000
DTEND;TZID=Australia/Melbourne:20200624T113000
DTSTAMP:20260406T112901
CREATED:20200518T170057Z
LAST-MODIFIED:20200518T170057Z
UID:4411-1592991000-1592998200@banyulebusiness.com.au
SUMMARY:MARKET WITH EMPATHY DURING A GLOBAL CRISIS
DESCRIPTION:Marketing in a time of crisis requires us to adjust to the new circumstances quickly. Ignoring the crisis and its impact on your customers will put you at odds with them and could even impact your brand. Approaching your customers with empathy and addressing their concerns and the challenges they may be facing will help you to continue to market effectively. \nThis workshop will provide you with practical tools\, examples\, and ideas to help you adjust your marketing and make it effective for these #iso times. \nThis includes how to: \n\n\nAudit your existing marketing campaigns for sensitivity \n\n\nAvoid capitalising on the fears of your customers \n\n\nFrame your marketing with empathy and authenticity
URL:https://banyulebusiness.com.au/event/market-with-empathy-during-a-global-crisis/
LOCATION:Online Workshop
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200623T103000
DTEND;TZID=Australia/Melbourne:20200623T123000
DTSTAMP:20260406T112901
CREATED:20200617T074445Z
LAST-MODIFIED:20200617T074445Z
UID:4451-1592908200-1592915400@banyulebusiness.com.au
SUMMARY:Introduction to Google Analytics for Business Performance
DESCRIPTION:Your business website is the key to your online success. In order to take full control of its power\, you need to understand your visitors. Where are they coming from? What do they do on your website? And which visitors are converting? Without this information\, you don’t know how to finetune your website’s performance to take advantage of your strengths and improve areas of weakness. \nGoogle Analytics offers all the information you need to improve your online business activities. Discover traffic sources\, bounce rates (per source)\, pages visited\, user behaviour\, conversions\, and revenue. This workshop will break down the various analytics so you can understand how to apply the data. \nHere’s a quick taste of some of the topics we’ll discuss: \n\nUnderstanding the Google Analytics dashboard\nKey data that can inform your business activities\nApplying the data you discover to enhance your website’s performance\n\nThis online workshop is for small business owners who want to: \n\nSet up Google Analytics on their website\nGain a deeper understanding of what is and is not working on their site\nUse the data provided by Google Analytics to make informed business decisions\n\nRegister for this online workshop to improve your website using Google Analytics.\n\n** BOOKINGS ARE ESSENTIAL **
URL:https://banyulebusiness.com.au/event/introduction-to-google-analytics-for-business-performance/
LOCATION:Online Workshop
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200618T120000
DTEND;TZID=Australia/Melbourne:20200618T130000
DTSTAMP:20260406T112901
CREATED:20200526T120821Z
LAST-MODIFIED:20200526T120821Z
UID:4434-1592481600-1592485200@banyulebusiness.com.au
SUMMARY:Banyule Business Networking Event
DESCRIPTION:With face to face events not possible for a little while longer\, Banyule Business wants to help businesses in the municipality stay connected virtually and build relationships in a way that meets physical distancing guidelines but also maximises your time and minimises some of the awkwardness  experienced when attending  networking events in person. \nDonna Hanson of Prime Solutions Training & Consulting\, a business in the Banyule municipality will be sharing a couple of tools that keep her and her team productive\, but a majority of the networking session will be focussed on helping YOU build connections and relationships with other home based businesses in the area.  Who knows\, you may find a new supplier\, customer\, mentor or simply learn something new!  There are no expectations and the goal is for you to take some time out from the day to day of your business and connect virtually with like-minded people. \nThere are some conditions….. \n\nYou will need to register\nBecause we will be networking\, we need to know how many people will be participating. If for some reason after you register you can no longer attend\, there is a cancellation button.\nWe ask everyone to participate with a computer or laptop with camera and microphone (laptop with built in is fine)….why?\n\nThis is about connecting with other businesses in the municipality\, the best way to do this in the current environment is to be able to visually and auditorily connect!  Realistically\, you wouldn’t go to a live networking event with a paper bag over your head and sticky tape over your mouth would you…that would be a bit embarrassing! \nBanyule Business Virtual Networking Event \nDate:              Thursday 18th June 2020 – 11.50am for 12pm start \nVirtual meeting room opens at 11.50am.\nWe encourage you to log in prior to ensure everyone is are set up and ready to go at 12pm. \nFeel free to bring your own lunch! \nLocation:      Online via Zoom \nNote: you will need access to the internet\, web camera and headset with microphone to participate. \n  \nThis session is NOT recorded\, you need to be registered to attend. \nMax number of attendees 60.
URL:https://banyulebusiness.com.au/event/banyule-business-networking-event/
LOCATION:Zoom 4
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200611T120000
DTEND;TZID=Australia/Melbourne:20200611T150000
DTSTAMP:20260406T112901
CREATED:20200522T130554Z
LAST-MODIFIED:20200522T130554Z
UID:4422-1591876800-1591887600@banyulebusiness.com.au
SUMMARY:Building Resilience: How to prepare for business challenges
DESCRIPTION:Every business faces exposure to risk. It could be a natural crisis event such as a bushfire or flood\, or man-made such as accident or illness. \nNot having a plan in place to activate in the event of an emergency can seriously compromise your ability to shield your business from crisis fallout. \nDelivered by Small Business Victoria This three hour  online workshop shows you how to put in place a practical plan to follow in the event of a threat to your business. \nDon’t take the risk and be on the back foot in the event of an emergency – be prepared because you never know when you’ll be thankful that you were. \n 
URL:https://banyulebusiness.com.au/event/building-resilience-how-to-prepare-for-business-challenges/
LOCATION:Online Workshop
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200611T100000
DTEND;TZID=Australia/Melbourne:20200611T110000
DTSTAMP:20260406T112901
CREATED:20200522T152849Z
LAST-MODIFIED:20200522T152849Z
UID:4426-1591869600-1591873200@banyulebusiness.com.au
SUMMARY:Banyule Home Based Business Virtual Networking Event
DESCRIPTION:With face to face events not possible for a little while longer\, Banyule Business wants to help Home Based businesses within Banyule stay connected virtually and build relationships in a way that meets social distancing guidelines but also maximises your time and minimises some of the awkwardness people sometimes experience when attending  networking events in person. \nWho knows\, you may find a new supplier\, customer\, mentor or simply learn something new!  There are no expectations and the goal is for you to take some time out from working on  your business and connect virtually with like-minded people. \nThere are some conditions….. \n\nYou must register\nTo facilitate the networking event \, we need to know how many people will be participating. If for some reason after you register you can no longer attend\, there is a cancellation button.\nAll participants must have access to a camera\,  headset and microphone(laptop with built in is fine)….….why?\nThis is about connecting with other business owners in the area\, the best way to do this in the current environment is to be able to visually and auditorily connect!  Realistically\, you wouldn’t go to a live networking event with a paper bag over your head and sticky tape over your mouth would you…that would be a bit embarrassing!\n\nWe encourage you to log in prior to 10am to ensure we are set up and ready to go at 10am. \nThis session is NOT recorded\, you need to be registered to attend. Max number of attendees 60.
URL:https://banyulebusiness.com.au/event/banyule-home-based-business-virtual-networking-event/
LOCATION:Zoom from your Kitchen/Study/Office/Loungeroom 3
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DTSTART;TZID=Australia/Melbourne:20200603T140000
DTEND;TZID=Australia/Melbourne:20200603T153000
DTSTAMP:20260406T112901
CREATED:20200518T163449Z
LAST-MODIFIED:20200518T163449Z
UID:4401-1591192800-1591198200@banyulebusiness.com.au
SUMMARY:Gov4U - Advice\, support and grants for small business
DESCRIPTION:Learn about Australian\, Victorian and local government support specific to businesses in Melbourne’s north.\n\n\n\n\n\n\n\n\n\nAre you an entrepreneur\, new business start-up\, or an existing small business looking to grow or embrace new markets in a post-coronavirus world? \nYou are invited to join a webinar with representatives from the Australian and Victorian Governments who will provide with you with the advice and support you need to help with your planning. \nThe webinar will cover: \n\ngrants available\nprograms and advice\ninformation that can help you innovate and become more competitive.\n\nYou’ll hear from expert speakers from AusIndustry\, the Department of Education\, Skills and Employment and Small Business Victoria. \nRepresentatives from Economic Development teams in councils across Melbourne’s north will also be available to let you know about business support and assistance at a local level. \nThe webinar will cover the COVID-19 support measures\, but the main focus of the webinar will be about growing\, innovating and exploring new business opportunities.
URL:https://banyulebusiness.com.au/event/gov4u-advice-support-and-grants-for-small-business/
LOCATION:Webinar 2
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200603T093000
DTEND;TZID=Australia/Melbourne:20200603T110000
DTSTAMP:20260406T112901
CREATED:20200518T165811Z
LAST-MODIFIED:20200518T165811Z
UID:4409-1591176600-1591182000@banyulebusiness.com.au
SUMMARY:MARKETING ON SOCIAL MEDIA DURING A CRISIS
DESCRIPTION:Many of your customers will be on social media during this pandemic\, seeking connection while social distancing. Ensure your accounts reflect up-to-date information on how your business is operating through the lockdown and provide content that is both useful and fun to keep customers engaged. \nIn this workshop you’ll learn: \n\n\nHow to stay relevant on social media in a crisis \n\n\nHow to create engaging content in uncertain times \n\n\nHow to stay on brand if you are closed \n\n\nCreating a social media strategy during a crisis \n\n\nLeveraging off the power of social media during a crisis
URL:https://banyulebusiness.com.au/event/marketing-on-social-media-during-a-crisis/
LOCATION:Online Workshop
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200602T100000
DTEND;TZID=Australia/Melbourne:20200602T153000
DTSTAMP:20260406T112901
CREATED:20200324T140244Z
LAST-MODIFIED:20200324T140244Z
UID:4286-1591092000-1591111800@banyulebusiness.com.au
SUMMARY:Free Small Business Mentoring Service
DESCRIPTION:The City of Banyule in conjunction with SBMS is offering business mentoring sessions to support businesses which are situated within the City of Banyule. Due to the regulations implemented as a result of COVID-19\, this session will be held remotely either via the phone or online. \nSessions are approved by the Economic Development Officer\, Daniela Parisella and she can be contacted on 9455 8820. \nSmall Business Clinics provide general business advice and can assist you in the steps you need to take to overcome an issue or information gap. \nIf all sessions are filled please contact Daniela to discuss further options. \n* PLEASE NOTE – bookings for these FREE mentoring sessions are ONLY redeemable at the time and location specified.
URL:https://banyulebusiness.com.au/event/free-small-business-mentoring-service-3/
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200528T100000
DTEND;TZID=Australia/Melbourne:20200528T120000
DTSTAMP:20260406T112901
CREATED:20200508T143037Z
LAST-MODIFIED:20200508T143037Z
UID:4391-1590660000-1590667200@banyulebusiness.com.au
SUMMARY:Enhance Business Efficiency with the Cloud
DESCRIPTION:Enhance Business Efficiency with the Cloud\nCloud computing gives you access to your business data and applications anywhere\, at any time. Vast improvements to connectivity\, lower costs of online storage\, and faster processing now allow solutions to be delivered reliably\, securely\, and easily for a monthly fee. \nDetermine whether the cloud is right for your small business. Understand the risks and how to manage them. Discover cloud-based accounting software\, customer relationship and project management tools. \nHere’s a quick taste of some of the topics we’ll discuss: \n\nBenefits of cloud computing for small business\nFree cloud storage such as Google Drive and Dropbox\nIntegrations to consolidate your data\nWorking remotely using cloud-based applications for mobile\n\nThis workshop is for small business owners who want to: \n\nUnderstand what cloud computing really means\nStreamline their processes and improve accessibility\nWalk away with an increased knowledge of cloud-based applications\n\nRegister for this workshop to learn safe cloud computing for small business.\nThe replay for this online workshop will be available for one week only\, this will be accessible to those who have registered for this particular online workshop.
URL:https://banyulebusiness.com.au/event/enhance-business-efficiency-with-the-cloud/
LOCATION:Online Workshop
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