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X-WR-CALDESC:Events for Banyule Business
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DTSTART;TZID=Australia/Melbourne:20210504T100000
DTEND;TZID=Australia/Melbourne:20210504T153000
DTSTAMP:20210301T113441Z
CREATED:20210301T113441Z
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UID:4878-1620122400-1620142200@banyulebusiness.com.au
SUMMARY:Free Small Business Mentoring
DESCRIPTION:The City of Banyule in conjunction with SBMS is offering business mentoring sessions to support businesses which are situated within the City of Banyule. \nDue easing of restrictions sessions will noe be held face to face at Council Offices. Phone or online sessions will continue to be available by request. \nSessions are approved by the Economic Development Officer\, Daniela Parisella and she can be contacted on 9455 8820. \nSmall Business Clinics provide general business advice and can assist you in the steps you need to take to overcome an issue or information gap. \nIf all sessions are filled please contact Daniela to discuss further options. \n* PLEASE NOTE – bookings for these FREE mentoring sessions are ONLY redeemable at the time specified.
URL:https://banyulebusiness.com.au/event/free-small-business-mentoring-11/
LOCATION:Banyule City Council\, 1 Flintoff Street\, Greensborough\, VIC\, 3088\, Australia
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DTSTART;TZID=Australia/Melbourne:20210512T170000
DTEND;TZID=Australia/Melbourne:20210512T190000
DTSTAMP:20210507T103006Z
CREATED:20210507T103006Z
LAST-MODIFIED:20210507T103006Z
UID:4996-1620838800-1620846000@banyulebusiness.com.au
SUMMARY:Design Like a Pro in Canva
DESCRIPTION:Tell a story. Market a promotion. Build brand awareness. Prompt an action. Do all these things and more using a single graphic. Visual marketing is more likely to catch a customer’s attention\, though to stand out\, it must have a fresh\, relevant image and high-quality design. You can use Canva to achieve this. \nCanva is a free\, easy-to-master content creator for visual marketing. You can create a custom project\, logo\, infographic\, flyer\, social media post\, web banner\, and much more. Canva is well suited to small businesses\, as it offers social media graphic templates already sized for each platform; an array of stock images\, illustrations\, and fonts; a comprehensive editing panel; visual hierarchy for the various components of your design; and high download quality. \n  \nHere’s a quick taste of some of the topics we’ll discuss: \n\nUse Canva’s comprehensive editing panel\nUtilise existing templates and stock images/illustrations\nDesign an effective piece of visual marketing\n\n  \nThis workshop is for small business owners who want to: \n\nImprove the look and feel of their visual marketing\nCreate a brand that is consistent in all areas of visual marketing\nBetter understand the capabilities of the Canva design platform\n\n  \nRegister for this online workshop to learn how to use Canva for your visual marketing!
URL:https://banyulebusiness.com.au/event/design-like-a-pro-in-canva/
LOCATION:Online 4
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DTSTART;TZID=Australia/Melbourne:20210513T120000
DTEND;TZID=Australia/Melbourne:20210513T140000
DTSTAMP:20210507T103141Z
CREATED:20210507T103141Z
LAST-MODIFIED:20210507T103141Z
UID:4998-1620907200-1620914400@banyulebusiness.com.au
SUMMARY:How to Create and Plan Content for your Business
DESCRIPTION:As a small business\, you’ll never stop creating content. Website copy\, product images\, blog posts\, social media posts\, marketing videos\, event listings\, business articles—the list goes on. It’s all important but can quickly feel like it gets in the way of running your business. This workshop will show you simple and effective tools for planning\, creating\, and managing your content. \nThe other option is to outsource your content creation. This can be a sensible\, efficient use of your time and money\, if you would otherwise spend too long doing it yourself with mediocre results. This workshop will also go through how to find good copywriters\, photographers\, videographers\, designers\, and web developers without breaking the bank. \n  \nHere’s a quick taste of some of the topics we’ll discuss: \n\nCreate a content plan for your business\nRepurpose content to reduce workload\nUse different types of media to create content\nOutsource content—where to find reliable copywriters?\n\nThis online workshop is for small business owners who want to: \n\nMore effectively attract and engage customers with content\nPlan a content schedule that’s relevant to your audience\nLearn tools and resources to ease the burden of creating content\n\n  \nRegister for this online workshop to discover ways to generate effective content for your small business!
URL:https://banyulebusiness.com.au/event/how-to-create-and-plan-content-for-your-business-2/
LOCATION:VIC
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DTSTART;TZID=Australia/Melbourne:20210515T100000
DTEND;TZID=Australia/Melbourne:20210515T120000
DTSTAMP:20210507T104351Z
CREATED:20210507T104351Z
LAST-MODIFIED:20210507T104351Z
UID:5012-1621072800-1621080000@banyulebusiness.com.au
SUMMARY:Create an Ecommerce Website with Shopify
DESCRIPTION:Setting up an online store with Shopify will save you the time\, money\, and stress of building an e-commerce website from scratch. Shopify is a simple\, user-friendly service for beginners. This workshop will start you off with how to set up an account and choose a template that best suits your business. \nYou will also learn how to add your products\, customise your store\, set up a domain\, and activate your payment processor. Everything you need to know to enable you to confidently press that “Launch Website” button! \nHere’s a quick taste of some of the topics we’ll discuss: \n\nWhy Shopify is a reliable online store builder for small business\nHow you can customise Shopify templates to suit your brand\nTips to ensure you build a website with a strong UX (user experience)\n\nThis workshop is for small business owners who want to: \n\nBe in control of their own website\nCreate a simple and appealing online store\nBecome familiar with Shopify and set up your own store with confidence\n\nRegister for this online workshop and improve the marketing of your small business!
URL:https://banyulebusiness.com.au/event/create-an-ecommerce-website-with-shopify-2/
LOCATION:Online 4
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DTSTART;TZID=Australia/Melbourne:20210518T100000
DTEND;TZID=Australia/Melbourne:20210518T120000
DTSTAMP:20210507T103339Z
CREATED:20210507T103339Z
LAST-MODIFIED:20210507T103339Z
UID:5000-1621332000-1621339200@banyulebusiness.com.au
SUMMARY:iPhone Video Production: Scripting
DESCRIPTION:Everyone can tell a story—but a successful storyteller carefully crafts their message for greater impact. While video can attract customers\, audiences are more likely to engage with and respond to a video that tells a good story. This workshop will offer suggestions on how to unearth the stories embedded in your business and how to best tell those stories using video to capture an audience’s attention. \nEach platform and target audience requires a different approach. You’ll need to factor in the limitations of the platform and the kind of language that will best capture their interest. \nIn this workshop\, we will cover: \n\nPlatforms and target audiences\nHow to get started\nThe elements of writing (structure and hook)\nHow do you read? (writing to suit your speaking style)\n\nThis workshop is part of the iPhone Video Production series. Check out our other workshops on Filming and Editing. \nRegister now to learn how to script videos for your business.
URL:https://banyulebusiness.com.au/event/iphone-video-production-scripting/
LOCATION:Online 4
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DTSTART;TZID=Australia/Melbourne:20210519T170000
DTEND;TZID=Australia/Melbourne:20210519T190000
DTSTAMP:20210507T103507Z
CREATED:20210507T103507Z
LAST-MODIFIED:20210507T103507Z
UID:5002-1621443600-1621450800@banyulebusiness.com.au
SUMMARY:Engage Real Followers on Instagram
DESCRIPTION:There’s a difference between being on Instagram and using Instagram to boost business. Instagram is a powerful social platform for small businesses selling visually appealing products or services. Feature your brand to followers while using trending hashtags to expand your reach. \nInstagram is an incredibly powerful social media platform—the second most engaged network after Facebook. Learn tools and tactics to engage with your audience and how to turn conversations into conversions. \n  \nHere’s a quick taste of some of the topics we’ll discuss: \n\nThe benefits of Instagram for visual small businesses\nSetting up an appealing Instagram account\nEstablishing a recognisable\, desirable brand—in every post\nGaining a strong\, relevant following\nRules and etiquette—how and how not to behave on Instagram\n\n  \nThis workshop is for small business owners who want to: \n\nStart an Instagram account for their small business\nGrow an Instagram following\nBetter utilise Instagram for their small business\n\n  \nRegister for this online workshop to learn how to use Instagram to boost your business profile and better reach potential customers!
URL:https://banyulebusiness.com.au/event/engage-real-followers-on-instagram-3/
LOCATION:Online 4
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DTSTART;TZID=Australia/Melbourne:20210525T100000
DTEND;TZID=Australia/Melbourne:20210525T120000
DTSTAMP:20210507T103706Z
CREATED:20210507T103706Z
LAST-MODIFIED:20210507T103706Z
UID:5004-1621936800-1621944000@banyulebusiness.com.au
SUMMARY:iPhone Video Production: Filming
DESCRIPTION:Video can increase brand awareness\, capture the interest of potential customers\, and influence buying decisions. But how do you film high-level video with just an iPhone? This workshop will cover the best apps\, tools\, and techniques for filming quality footage for marketing your business. \nUnderstand content planning and ideas\, as well as knowing your target audience. Lighting and framing both play a large role in the quality of a video\, while certain apps are great for making the whole process smoother with an appealing outcome. \nIn this workshop\, we will cover: \n\nThe benefits of filming with your phone\nPreparing your video\nBest filming practices\nBest apps to make things easier\n\nThis workshop is part of the iPhone Video Production series. Check out our other workshops on Scripting and Editing. \nRegister now to learn how to film videos for your business with iPhone.
URL:https://banyulebusiness.com.au/event/iphone-video-production-filming/
LOCATION:Online 4
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DTSTART;TZID=Australia/Melbourne:20210526T100000
DTEND;TZID=Australia/Melbourne:20210526T120000
DTSTAMP:20210507T103838Z
CREATED:20210507T103838Z
LAST-MODIFIED:20210507T103838Z
UID:5006-1622023200-1622030400@banyulebusiness.com.au
SUMMARY:The Power of Influencer Marketing
DESCRIPTION:An influencer is a person with the power to affect the purchasing decisions of others. This might be through their authority\, knowledge\, or relationship with their audience. Influencer marketing is the practice of connecting your brand with online influencers who then market your product or service to others. \nIn this workshop\, you will learn the different kinds of influencers\, the differences between influencers and ambassadors\, and some ways to measure whether an influencer is worth trying to get on board with your brand. We’ll also teach you how to manage your own brand’s social media channels. \n  \nIn this workshop\, we will cover: \n\nThe basics of influencer marketing\nTechniques to assist in growing your own social media channels\nHow much spend to allocate to invest into influencer marketing initially\nThe steps to take following influencer marketing to ensure you further your message and complete the marketing circle\n\n  \nRegister now to learn how to use influencer marketing for your brand.
URL:https://banyulebusiness.com.au/event/the-power-of-influencer-marketing/
LOCATION:Online 4
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DTSTART;TZID=Australia/Melbourne:20210527T100000
DTEND;TZID=Australia/Melbourne:20210527T113000
DTSTAMP:20210120T111104Z
CREATED:20210120T111104Z
LAST-MODIFIED:20210120T111104Z
UID:4841-1622109600-1622115000@banyulebusiness.com.au
SUMMARY:Business Networking Series
DESCRIPTION:Together with the City of Whittlesea and Nillumbik Shire we are helping small businesses stay connected though our virtual Business networking series. \nAt the May BNW Virtual Networking Event we shine the spotlight on Danielle Norton\, a copywriter based in the Banyule municipality. \nA former secondary school English teacher with a passion for writing\, four years ago\, Danielle made the decision to follow her passion for writing and began working as a freelance writer focusing on travel writing. \nThree years ago\, Danielle joined a supportive copywriting industry community where she was able to leverage her teaching skills\, and her love of writing\, to build a business that helps craft copy for businesses that educates\, engages\, and inspires clients and prospects to action. \nIn our spotlight session\, Danielle will be sharing her ideas and insight on one element of the work she does\, Content Creation. We explore what it is\, what it can do to help grow your business\, and she will share some tips to get you started. \nWe will then facilitate three break-out networking sessions designed to help you build connections and relationships with other local businesses. \nThursday 27  May 2021 – 10am – 11.30 am – Register here \nThursday 24  June 2021 – 10am – 11.30 am – Register here
URL:https://banyulebusiness.com.au/event/business-networking-series-3/
LOCATION:Online 4
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