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X-WR-CALDESC:Events for Banyule Business
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UID:5344-1659434400-1659452400@banyulebusiness.com.au
SUMMARY:Free Small Business Mentoring Sessions – August
DESCRIPTION:Small Business Mentoring Service (SBMS) aims to support businesses which are situated within the City of Banyule. \nThese Small Business Clinics can help: \n\nAnswer your business questions and provide clarity\nFocus on Marketing\, Planning or Financial issues\nAssist to explore business options and opportunities\n\n\n\nSessions are approved by the Business Concierge Officer\, Eddie Raphael and she can be contacted on 9457 9826. \n* PLEASE NOTE – bookings for these FREE mentoring sessions are ONLY redeemable at the time specified.  If all sessions are filled please contact Eddie to discuss further options. \n\nFor more information please visit: \nSmall Business Mentoring Service (sbms.org.au)
URL:https://banyulebusiness.com.au/event/free-small-business-mentoring-sessions-august/
LOCATION:Banyule City Council\, 1 Flintoff Street\, Greensborough\, VIC\, 3088\, Australia
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220816T120000
DTEND;TZID=UTC:20220816T140000
DTSTAMP:20220815T224246Z
CREATED:20220728T015134Z
LAST-MODIFIED:20220815T224246Z
UID:7248-1660651200-1660658400@banyulebusiness.com.au
SUMMARY:Elevate your Personal Branding
DESCRIPTION:[book-now] \nThese workshops are provided by Melbourne Innovation Centre via zoom online – and are free for the month of August! \nThis workshop will help you develop a strong personal brand; one that communicates your brand values\, mission and bigger vision to the world with integrity and authenticity. \nLearn the process for defining the key aspects of your personal brand that will make an impact on growing your audience and the strategy for applying this throughout all areas of your business. The aim? To help you build expertise\, credibility\, community and elevate your personal brand. \nHere’s a quick taste of some of the topics we’ll discuss: \n\nIntro : An overview and examples on strong personal brands from various industries\nHow a strong personal brand can grow your business or be used to promote a service or product\nExercise: Defining your personal brand vision and mission\nExercise: Defining your personal brand values\nPractices\, must dos and strategies on how to apply your personal brand values\, vision\, passions and mission in your branding\n\n\nfor cultivating authenticity\nfor building trust on your website\nfor building credibility online via social media\nfor a strong product or serviced based offering\nfor creating strong networks and communities\n\n\nExercise: Determining clear next steps and key actions that are aligned with your personal brand\n\nRegister for this online workshop to elevate your personal brand.
URL:https://banyulebusiness.com.au/event/elevate-your-personal-branding-with-mic/
LOCATION:VIC
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220819T120000
DTEND;TZID=UTC:20220819T140000
DTSTAMP:20220815T224143Z
CREATED:20220728T015737Z
LAST-MODIFIED:20220815T224143Z
UID:7251-1660910400-1660917600@banyulebusiness.com.au
SUMMARY:Beginner SEO: Technical + Keyboard
DESCRIPTION:[book-now] \nThese workshops are provided by Melbourne Innovation Centre via zoom online – and are free for the month of August! \nSearch Engine Optimisation gets talked about as if we should all know what it means. Put simply\, it’s a practice that increases your website’s visibility in search engines like Google. Foundational SEO practices include the technical side of your website setup\, as well as the keywords used within your content. \nThis webinar will explain: \n\nWhy SEO is critical for the success of your business\nSimple steps to optimise your website’s SEO\nHow to choose the best keywords for your business\n\nRegister for this webinar to gain a better understanding of SEO techniques for beginners. \n 
URL:https://banyulebusiness.com.au/event/beginner-seo-technical-keyboard-mic/
LOCATION:Online
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220823T120000
DTEND;TZID=UTC:20220823T140000
DTSTAMP:20220815T223644Z
CREATED:20220728T015957Z
LAST-MODIFIED:20220815T223644Z
UID:7254-1661256000-1661263200@banyulebusiness.com.au
SUMMARY:Streamline your Digital Touchpoints
DESCRIPTION:[book-now] \nThese workshops are provided by Melbourne Innovation Centre via zoom online – and are free for the month of August! \nEach bit of contact a customer has with your brand – be it via your website\, social media\, a physical store or in a meeting – is called a touchpoint. These experiences have an enormous impact on consumer perceptions of your brand – often subconsciously. Building a business that is consistent across all online platforms is not only important for brand-building and reputability – it instills a sense of confidence in both new and existing customers\, and makes them more likely to think of you when they’re looking to purchase. Everything from your social media posts and online ads\, to your blog and website need to align and be consistent. In this session we will look at some common digital touchpoints and how they may affect a customer’s experience with your brand. Join us for this two hour deep dive workshop and make your brand the strongest it can be in 2022 and beyond.
URL:https://banyulebusiness.com.au/event/streamline-your-digital-touchpoints-mic/
LOCATION:VIC
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220826T120000
DTEND;TZID=UTC:20220826T140000
DTSTAMP:20220804T003830Z
CREATED:20220728T020219Z
LAST-MODIFIED:20220804T003830Z
UID:7258-1661515200-1661522400@banyulebusiness.com.au
SUMMARY:Boost Business with Facebook Advertising
DESCRIPTION:[book-now] \nThese workshops are provided by Melbourne Innovation Centre via zoom online – and are free for the month of August! \nFacebook advertising can take your business to the next level. It is critical that you understand the foundations to avoid wasting time and money. Use posts to inform\, intrigue\, and offer incentives to followers—and then take that engagement beyond page posts by advertising. \nDon’t rush the setup of a Facebook ad. It requires thought and consideration. Variables include your target market\, budget\, and the duration of the ad. After your advertisement has ended\, you can view analytics to understand user behaviour and engagement. \nHere’s a quick taste of some of the topics we’ll discuss: \n\nHow Facebook advertising works\nSetting up an effective Facebook ad\nTracking your ad’s success\nThe do’s and don’ts of Facebook advertising\n\nThis workshop is for small business owners who want to: \n\nMake the most of Facebook’s advertising capabilities\nIncrease traffic\, leads\, and sales by setting up their own targeted Facebook ads\n\nRegister for this online workshop to learn how to build custom audiences for your small business using Facebook advertising.
URL:https://banyulebusiness.com.au/event/boost-business-with-facebook-advertising-mic/
LOCATION:VIC
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220830T120000
DTEND;TZID=UTC:20220830T140000
DTSTAMP:20220815T223101Z
CREATED:20220728T020552Z
LAST-MODIFIED:20220815T223101Z
UID:7260-1661860800-1661868000@banyulebusiness.com.au
SUMMARY:Design like a Pro with Canva
DESCRIPTION:[book-now] \nThese workshops are provided by Melbourne Innovation Centre via zoom online – and are free for the month of August! \nTell a story. Market a promotion. Build brand awareness. Prompt an action. Do all these things and more using a single graphic. Visual marketing is more likely to catch a customer’s attention\, though to stand out\, it must have a fresh\, relevant image and high-quality design. You can use Canva to achieve this. \nCanva is a free\, easy-to-master content creator for visual marketing. You can create a custom project\, logo\, infographic\, flyer\, social media post\, web banner\, and much more. Canva is well suited to small businesses\, as it offers social media graphic templates already sized for each platform; an array of stock images\, illustrations\, and fonts; a comprehensive editing panel; visual hierarchy for the various components of your design; and high download quality. \nHere’s a quick taste of some of the topics we’ll discuss: \n\nUse Canva’s comprehensive editing panel\nUtilise existing templates and stock images/illustrations\nDesign an effective piece of visual marketing\n\nThis workshop is for small business owners who want to: \n\nImprove the look and feel of their visual marketing\nCreate a brand that is consistent in all areas of visual marketing\nBetter understand the capabilities of the Canva design platform\n\nRegister for this online workshop to learn how to use Canva for your visual marketing!
URL:https://banyulebusiness.com.au/event/design-like-a-pro-with-canva-mic/
LOCATION:VIC
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